marketing strategy

 

Omnichannel marketing refers to a streamlined, intuitive consumer experience regardless of channel or device. It’s certainly a marketing buzzword, but it aptly sums up today’s communications landscape.

Brochures have stood the test of time: they are effective in a wide variety of situations, for a number of audiences, and are worth considering when crafting your organization’s marketing strategy.

Research shows that customers who interact with a brand across multiple types of media spend 30% more than average.

When you buy a luxury product, it’s not just the product itself that’s higher quality than its lower-priced competitors, but the packaging, the store that you purchase it from, and the experience itself.

Discover three factors that you should keep in mind when designing and printing real estate direct mail pieces and other marketing materials for luxury properties.

 

Testing your postcard campaign is the best way to ensure your messaging is being interpreted the way you want, and producing great results. Here's a quick tip on how to implement A/B testing into your next real estate postcard campaign. 

How to segment your mailing lists so your real estate postcards reach the right people at the right time.